Rioja Wine Academy Featured in Imbibe
Imbibe established as the UK’s leading publisher for on-trade drinks professionals. Wines from Rioja upped its education game. The new Rioja Wine Academy is an online educational platform made up of a range of courses each focusing on different student profiles, all free of charge.
The Rioja Wine Diploma is mainly aimed at enthusiasts, while the Diploma in Rioja Wine for Trade and Distribution allows professionals to ‘establish the bases for [Rioja wine] sales and marketing by means of a market launch plan’. Finally, the Diploma in Rioja Wine Tourism focuses on the ‘implementation of experiences, activities, customer service, situation management, wine and tasting services’.