News

Discover Our New Seasonal Assets: Elevate Your Rioja Marketing

We’re excited to unveil our latest collection of New Seasonal Assets—designed exclusively for our trade partners to captivate consumers and enhance their appreciation of Rioja wines.

Why Visuals Matter

In the world of wine marketing, stunning imagery is more than just eye-catching—it’s a powerful tool to:

  • Strengthen Brand Recognition: Showcase the distinctive identity of Rioja wines.
  • Boost Engagement: Compel your audience to connect with your content.
  • Tell a Story: Share the rich culture, history, and passion behind every bottle.
  • Drive Sales: Encourage informed purchasing with aspirational visuals.

What’s Included in the New Seasonal Assets Toolkit

Our curated content is tailored to support your marketing and storytelling goals:

  • Social Media Content: Ready-to-use photos for your channels.
  • Product Photography: High-quality images that highlight Rioja wine bottles in detail.
  • Vineyard and Winery Shots: Scenic views of Rioja’s picturesque landscapes and traditional bodegas.
  • Lifestyle Photography: Moments of joy and sophistication with Rioja wines at the center.
  • Branding Materials: Official Rioja logos to maintain brand consistency.
  • wood gate Logo
  • Vineyard field in winter Logo
  • Vineyard field in winter
  • Sparkling Rioja in a Wine Glass
  • Oysters and white wine with Rioja Logo
  • Steak with chimichurri sauce and red wine Logo
  • Rioja wine and wine glasses toasting in front of a fire
  • Pouring Rioja Red Wine
  • Rioja Grape Leaf at Vineyard
  • Rioja under the tree
  • Christmas time with Rioja Logo

How to Access and Use These Assets

Leverage this content across your social media, newsletters, websites, and merchandising efforts. To access more from our libraries, contact your dedicated Rioja account manager, who will guide you through the process and provide usage tips. We’re seeking innovative partnerships to create engaging content. Please reach out if you have a proposal or wish to discuss potential collaborations.

Important Usage Guidelines:

  • Respectful Representation: Uphold the heritage and reputation of Rioja wines.
  • Attribution: Include credits like “© Consejo Regulador de la Denominación de Origen Calificada Rioja” where applicable.
  • Maintain Integrity: Use high-resolution formats without making significant alterations.

Let’s Collaborate!

Whether you’re planning your next campaign or seeking fresh visuals, our assets are here to support you. If you need additional content, don’t hesitate to reach out—we’re happy to help!

Want to get your shop in front of eager wine enthusiasts? Be a part of our shop locator tool! Let’s connect and discuss the details.

Together, let’s elevate the way Rioja is experienced and celebrated. Cheers to sharing the extraordinary!